GreenVulcano has contributed to the “made in Italy” tech innovation for almost twenty years through the realisation of multiple projects. Often, the best solutions come from a eureka moment in a research lab - as GV’s one - and then realised in an international project. And it’s exactly from GreenVulcano’s R&D department that the SPARTA […]

WHAT IS THE INDUSTRIAL IOT? To understand what Industrial IoT is, let’s first take a step back and explain  in a nutshell what we mean when we say the “Internet of Things”. In 1999 Kevin Ashton, a researcher at MIT in Boston, described the Internet of Things as a set of technologies that allows to […]

This article is the continuation of the previous blog that you can find at this link and we suggest to read it before going ahead. Big data in "new marketing" in this case is an artificial intelligence, first of all the automation of marketing processes. D'Ambrosio emphasizes: "Marketing Automation is growing rapidly, it has been […]

As you can imagine from the title the topic of the next blogs is quite vast and complex and therefore we want to start with a simple example to introduce the subject even to the less experienced. You probably had this happen to you. Let’s say you are glancing at a pair of shoes from […]